Rainforest Action Network and social media

Posted by raymond on July 16, 2008

After a lengthy hiatus from things related to social media after I came back from Georgia (much more on the Georgia trip soon), I talked with my friend and videoblogger extraordinaire Jay Dedman today and he pointed me to the latest video produced by Ryan is Hungry

I find this to be a very good introduction to the kinds of stories that RAN wants to share. The challenges, something about the opposition they get (the CEO talking to the press after the RAN intrusion was interesting), and what kind of effects their work has.

RAN uses several different new media tools: Facebook, Flickr, and Youtube. It will be interesting to see how they use these different new media tools together with the blog to pull visitors deeper into the issues, informing and engaging us.

Next year the COP 15 will take place in Copenhagen, and I am increasingly interested in how stakeholders from Denmark and across the world can communicate about the issues among ourselves and towards the delegates at that meeting before, during, and after that conference.

Ryan Is Hungry is an excellent site for becoming inspired from what people are doing. Are there other similar videoblogs out there, interviewing NGOs active in “the green field”?